Free Webinar: Attracting Prospects During Tough Times

by Kristen King on June 18, 2009

Welcome to Inkthinker! Don't miss a bit of inky goodness -- subscribe to my RSS feed right now for free updates via e-mail or feed reader. You may also want to follow me on Twitter. -kk

(www.inkthinkerblog.com) — Michael Stelzner is at it again. I just love this guy, and how could you not? He’s an amazing resource for everything copywriting, social media, and white papers — and now, snagging clients even when the economy is in the tank. Oh, and did I mention the part where he hooked me up with a free in for Inkthinker readers for an upcoming webinar on using white papers to uncover leads in any economy? Yeah, about that…

This economy has been unforgiving for many of us. Very few folks seem interested in, you know, actually buying anything. Lot of tire kickers these days. But there is hope. I have some very exciting news that will help you attract some opportunity.

There’s an awesome free online event called Marketing Strategies With White Papers coming on July 2nd that I strongly encourage you to attend. Michael Stelzner (author of the bestseller, “Writing White Papers: How to Capture Readers and Keep Them Engaged” and the man behind huge summits like Social Media Success Summit) will be leading this free online class.

Go here to check it out.

In this free class, Michael will reveal:

  • What marketing techniques bring in ongoing leads at no cost?
  • What are the five deadly marketing mistakes most businesses make and how can I avoid them?
  • How can I effortlessly get my information in front of prospects?
  • What are three proven techniques that greatly improve the quality of leads generated?
  • How can I find prospects actively looking for the products or services I sell?

Whether you simply need new ideas to generate interest or have been thinking about white papers (or, like me, it’s both!), you need to see what Michael’s going to share.

Go here to grab your seat before they’re gone. Remember, this is a free event. Normally Michael charges $59 for this, but he’s decided to offer it at no cost for a limited time.

Like I said, my boy Mike gave me an early heads up on this free event.  He’ll be notifying his more than 30,000 subscribers in the next few days.  Once he does that, the free seats will be gone for sure.  And seriously, his stuff is always top notch and worth easily twice the price of admission. (So imagine it being worth 2 x $59, not 2 x free, heh).  Go here and register right away.

Remember the online event happens on July 2nd (and will be recorded)–but you must register in advance.

Hope to “see” you there!



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Conference Call Etiquette: DOs, DON’Ts, and “Oh, no you didn’t!“s

by Kristen King on June 5, 2009

conference call(www.inkthinkerblog.com) — As a freelancer who largely refuses to attend face-to-face meetings, I spend a lot of my time on conference calls, especially during government proposal season (approximately May-August). Here are some of my favorite conference call musts, must-nots, and you’ve-got-to-be-kidding-mes from my experience and other freelancers’ recommendations.

1. Distribute a clear agenda in advance of the call and stick to it

Make sure all call participants know exactly what’s expected of the, and what will be covered and decided during the call to maximize the time available. Betsy Garman, publications and distance learning specialist at AACC, advises assigning roles ahead of time as well so people know what agenda points they’re responsible for. And don’t neglect the tech. “If you’re the call leader, be familiar with the technology — especially if you’re recording the call or using a moderator provided by the call company,” she says. Photographer Andrew Deci echoes Garman’s advice. “Conference calls are always better when there is a clearly identified ‘moderator,’ someone who can direct responses and ask questions,” Deci says.

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If Bloggers Got Bailouts…

by Kristen King on June 2, 2009

(www.inkthinkerblog.com) — …I’d be a rich girl thanks to MoneyPath! (And we all know I could use the bucks after the check I just wrote to get my data back from my failed computer. Good times, good times.)

They sent me this big fat novelty check for $13,055,720.00.

inkthinker bailout check

And speaking of big and fat, do my fingers look huge in this picture, or what?

Contents Copyright © 2009 Kristen King



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Massive Computer Crash and Simultaneous Backup Failure (or, every writer’s worst nightmare)

by Kristen King on June 2, 2009

broken shattered cracked glass window(www.inkthinkerblog.com) — Imagine this: It’s the night before a big deadline, about 10 p.m. You’re in the middle of attaching your revised, almost-final draft of a major proposal to an e-mail to your client when your computer freezes. You try everything you can think of to no avail, so you do a forced shut-down…and then your computer never turns back on. And inside, trapped, is the proposal you have been slaving over for weeks.

The one that’s due to the client tomorrow morning.

Yeah, that’s what happened to me last month. What would you have done? Me, well, I had a panic attack.

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June Writer Events in Charlottesville, VA

by Kristen King on May 29, 2009

The following literary events are free and open to the public. They
will be held at WriterHouse, 508 Dale Ave, C’ville, behind the Preston
Avenue Bodo’s.

Please forward to anyone you think might like to know about these
events. To be added to their email announcements list, sign up at
www.writerhouse.org

»Friday June 5, 7:00 pm
———————————
Unveiling Iranian Women Writers in America with UVA Professor Farzaneh
Milani. UVA Professor Farzaneh Milani discusses the recent flowering
of Iranian women’s memoirs in English in the context of modern Iranian
literature and society, and the rich complexity of Iranian women’s
experience. Milani is the author of “Veils and Words: The Emerging
Voice of Iranian Women Writers.” She has written for the New York
Times, the Washington Post, the Christian Science Monitor, Ms.
Magazine, USA Today, and N.P.R.’s “All Things Considered.”

»Monday, June 15, 7:30 pm
—————————————
An Evening of Student Readings. WriterHouse Spring Session students
from all classes will present brief samples of their work

»Tuesday, June 16th, 7:30pm
—————————————-
Getting Published in the Children’s and YA Markets: A Cinderella
Story, An Overview, and Specific Suggestions, with WriterHouse member
Fran Cannon Slayton, author of the forthcoming YA novel, When the
Whistle Blows. Copies of Fran’s book will be available for purchase
and signing.

**********************************************************************
|  Volunteers Needed FRIDAY JUNE 12! Help raise money for WriterHouse
while listening to music! WH has three dates this summer to work the
concession stands at  the Pavilion during Fridays after Five.
Sign up on their website. |
***********************************************************************

WriterHouse Information
writers@writerhouse.org
www.writerhouse.org
508 Dale Ave, Charlottesville VA
434-296-1922



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