Notes from “What’s Your Promise? Who Loves You?” by Lorelle VanFossen at SOBCon08

www.inkthinkerblog.com — Over the next several posts, I’ll transcribe my notes, and my Tweets, from the eight sessions at SOBCon08, Business School for Bloggers. All sessions have notes, but not all were Tweeted. Just fair warning. :)

What’s Your Promise? Who Loves You?
Lorelle VanFossen

Don’t get in the way of your readers. If they want to leave comments, don’t make them log in. Remove the barriers.

What words describe your blog? Who’s going to love what you do? Why do you want to do this?

Put the key elements (from those questions) in order of importance –> in </= 10 words, what do you do?

FYI, I missed the beginning of this session because I was running my mouth in the hallway, but I captured the heart of the message nonetheless with my post about the branding exercise and my 10 words or less. That being said, what did I miss? Leave a comment!

Contents Copyright © 2008 Kristen King

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  • Diana Sep 18, 2008 Link

    That’s amazing! I’m shocked it’s available for free. That’s in my writer-bibles book rack on my desk.

  • Kristen King Sep 18, 2008 Link

    I thought the same thing! But lo and behold… :)

    kk