TO: Red Lobster
RE: Endless Shrimp

Dear Red Lobster:

I just received an email announcement regarding your endless shrimp promotion that gave me pause. See below.

endless shrimp ends soon

“Endless shrimp ends soon,” eh? Do we need to have a talk about the definition of the word “endless”? I think we might.



1. having or seeming to have no end, limit, or conclusion; boundless; infinite; interminable; incessant: an endless series of complaints; Time is endless.
2. made continuous, as by joining the two ends of a single length: an endless chain or belt.

bef. 900; ME endelees, OE endelēas. See end 1 , -less

Related forms:

end⋅less⋅ly, adverb
end⋅less⋅ness, noun
1. limitless, illimitable, unending, unceasing, continuous, perpetual. See eternal. Unabridged
Based on the Random House Dictionary, © Random House, Inc. 2009.

I’m starting to wonder if you might not be sharing a copywriter with Taco Bell. As I told them, call me if you need somebody good. I’ll hook you up.



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1 comment… add one
  • Lori Oct 29, 2009

    Hysterical! Sadly, Red Lobster is in the majority. Too many companies are committing the same sins.
    .-= Lori´s last blog ..Working Like a Pro =-.

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