Recommended Reading: Blogs and Business

( – I found some great articles when I was researching a feature for the journal Science Editor, and I think they’re must-reads for bloggers and businesspeople with websites. I hope you enjoy them as much as I did!

10 Ways to Let Your Blog Go and What to Do About It

It happens almost without you noticing and then suddenly summer hits and you go to put on that T-Shirt and shorts and BAAAM – it hits you in the face – you’ve let yourself go!
The same thing can easily happen with a blog. No one plans for it to happen – but gradually over time you let things slip, become a little complacent and then fall into a lazy free falling downward spiral.
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Why Should Anyone Read Your Blog?

Technorati indexes 133 million blogs. According to their statistics, about 900,000 blog posts get made every 24 hours. Every topic, every theme, and every subject has been exhaustively covered by hundreds of blogs.
So why should anyone read yours?
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21 Ways to Make Your Blog or Website Sticky

A sticky website is one where a first time reader arrives and finds it difficult to leave.
Not because the site owner captures them in a ‘RickRoll’ or a series of windows asking them if they REALLY want to leave – but because something about the site motivates them to explore it further – and more importantly to make a decision to (and takes some steps to ensure that they) return again to it.
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A Practical Guide to Earning Six Figures: Re-inventing What You Have

Many people struggle with the duality of enjoying their current work while yearning for an increased income. Our Freelance Switch survey showed that many freelancers are working part-time to supplement their core source of income (salaried work). What do you do if you love being in your profession but know it’s unlikely to ever allow you to earn six figures a year? What should you do if you know freelancing is not the right choice for you?
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Did you learn anything new? Have an aha moment? Vehemently disagree with something you read? Leave a comment and let me know how these articles will affect your blog and your business — or why they won’t.

Contents Copyright © 2006-2014 Kristen King


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