Guest Series on PLR Articles, Part 3: How to Start Your Own PLR Business, by Hope Wilbanks

www.inkthinkerblog.com — On Tuesday, we talked about just what private label rights (PLR) articles are, and yesterday we talked about how to create a PLR article. Today, in the last part of this three-part series on PLR articles, we’ll talk about how you can turn PLR articles into freelance income.

How Can I Start My Own PLR Business?

The most important thing, in my opinion, to consider when starting a PLR business is if you can commit time to it. A PLR article business needs quick turnaround. Are you able to quickly write articles on a wide variety of topics in a short amount of time? If not, you may need to consider other income possibilities.

One of the easiest ways to test the waters is to join an Internet marketing forum such as the Warrior Forum. Browse through the topics and get to know people. Once you have interacted with the community for a while (give it at least a month or so), you’ll be able to post a WSO (Warrior Special Offer). Here you can offer a pack of PLR articles for a special price.

It is important to test the market first before you plunge into a PLR business. Get some feedback and testimonials from marketers. Find out what they want and need. See if they like your PLR content. If your WSO is well-received, follow the first one with a second one in another week. Do this every week for 1 or 2 months. You’ll be able to determine whether or not this is something you still want to do, and you’ll also be building trust between you and your market.

After your initial run of PLR sales is complete, do a quick review. Did you net a good profit? Did you lose money? What topics were more popular than others? What kind of feedback did you receive?

If after doing this you still want to run your own PLR business, grab a domain name and get busy. Build a compatible website and start selling your PLR. Remember, marketing is key, as it is with any type of business you do. While getting started might take some time, once your name starts getting out there, you’ll start seeing more and more business over time.

Hope Wilbanks
HopeWrites.com

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Contents Copyright © 2006-2014 Kristen King

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Scam Alert: UK “Broker” Seeking Services for Client in the US

www.inkthinkerblog.com — Last week I received an odd e-mail asking me about my “mode of operation” for copyediting work from a “consultant” in the UK. Before replying, I Googled his company name and found a whole mess of scam info that I want to share with you so you don’t waste any time with this person.

The Initial Contact

Subject: your services
From: <tmustmk2@yahoo.com> OR <alfredombado@yahoo.com>

Hello, my name is Ted Grant. I operate a consultancy firm here with name and registered address as follows: Xpress Solutions, 37 old Lilly BLVD, London NE7 9KP.

A client of mine who is due to arrive in the United States in few weeks time is interested in your copyediting services. Can you tell me a little more about your mode of operation?

If interested, please reply

Thanks
Ted Grant.

Early Flags

There are a number of things about this message that don’t feel right.

  1. Who offers “name and registered address as follows”? Someone is trying a little too hard to reassure me of something. Of what, I am not yet sure.
  2. Why not give the exact timeline since you apparently know it? Hmm…
  3. Client for what? Copyediting for what? Surely if this is the kind of work you do, you know I need to know this stuff to answer your question.
  4. Why are YOU contacting me instead of your “client” doing it?
  5. Bad punctuation is always a bad sign.
  6. If you’re a professional, why isn’t your e-mail address your name, or something @companyname.com?

The Benefit of the Doubt

I know a lot of people who are good at their jobs and just bad at e-mail, so I’m willing to be a little flexible about stuff like #3 and #5 above, but the other items were still a bit strange. So I Googled the company name, “Xpress Solutions.” That wasn’t particularly helpful, so I searched for “Xpress Solutions consultancy,” and that’s when I hit pay dirt.

It All Becomes Clear

The fourth result in my search was “Scam Alert: He’s Baaaaaack!” from the Remote Admin Services blog. Ted Grant, aka Todd Meyer/Mayer, aka Alfred Lombardo, customizes his message when he sends it to various service providers (copyediting, administrative services, translation/interpreting, etc), but it’s basically the same thing over and over.

According to commenters, here is the first follow-up e-mail once the target responds to the initial contact:

Thanks for the email.

While Mary Morgan (my client) is in the United States she will need your services in Word processing, transcription, Power Point presentations, scanning, data entry, proofreading, database management, and Internet research over the next 2 months. She will be arriving your city in about 3 weeks from now.

Will like you to know if you can do this and pricing for that. She is a real estate broker, 56 years of age.

Please address and give me a quote based on this.

Ted

Hmmm, a few more red flags:

  1. That’s a whole lot of services, and most individuals won’t provide all of them. How many editors/database administrators/assistants/etc is he contacting for this woman?
  2. “in your city,” huh? Too lazy to customize it? Or maybe just hoping no one will notice that you seem to know “their city” when they may not have given it to you yet?
  3. Who cares how old she is? And why do you know anyway? Too many details makes the lie implausible, just FYI.

The Scam

Again according to commenters, if the target continues a dialogue with Ted/Todd/Alfred, the nature of the scam comes to the surface. Evidently, he finds out your rates and then says that the client is willing to pay $100/hour (presumably more than standard copyediting rates, so it sounds really good!) in exchange for his keeping 50% of the income as his “broker fee.” (Note to self: Become a “broker” and make millions without doing anything.)

He then goes into detail about his requiring a deposit, his getting payment via cashier’s checks from a US bank, blah blah blah. Although it doesn’t appear that anyone has gone through the next phases, here’s what I suspect happens:

  • Whatshisname sends a project and notice that payment is forthcoming.
  • Then, he requests that you transfer his 50% to an offshore bank account that can’t be traced back to him since the money is on its way to you and is a guaranteed cashier’s check.
  • Finally, if someone does make the transfer, he then disappears and resurfaces later using a different name and e-mail address to run his own version of the Nigerian scam over and over again.

The Takeaway

Any time you get a request for a quote or information about your services, take a moment before responding to do a little research. Although most of us would figure out that it’s a scam by the second or third e-mail, a fairly innocuous message like the one Ted/Todd/Alfred used to initiate contact may not immediately set off warning bells. So, to be safe, make it a habit to run your own mini-background check on potential clients. You may save yourself a lot of trouble in the long run.

And if they’re legit, you can blow them away with the background knowledge you have about their organization, and surely land the job.

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Contents Copyright © 2006-2014 Kristen King

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50 Professional Networks for Freelancers, from Boostrapper

www.inkthinkerblog.com — Well isn’t this handy? Boostrapper rounded up 50 professional networks for freelancers of every ilk: business, technology, and the arts, plus general freelance networks.

Here are the ones I’d already heard or or am using currently (*):

  • Direct Marketing Association
  • Mediabistro
  • Society of Professional Journalists
  • Editorial Freelancers Association
  • LinkedIn*
  • Freelancers Union
  • Orkut
  • FreelanceSwitch*
  • Your local chamber of commerce*

What are your favorites on the list, and what would you add? Leave a comment!

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Contents Copyright © 2006-2014 Kristen King

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Guest Series on PLR Articles, Part 2: How to Write a PLR Article? by Hope Wilbanks

www.inkthinkerblog.com — Yesterday, we answered the question, “What are private label rights (PLR) articles?” Today, we’ll get into the nitty-gritty of how to create them.

How Do I Write a PLR article?

First, research the market. Hang out in forums where Internet Marketers hang out. Get to know them. Ask questions. Pay attention to trends being talked about. Before you even begin you need to know what niches are in high demand at the moment.

Once you uncover some profitable niches, then you should decide how you will provide your PLR articles to the public. Will you sell monthly memberships for “X” number of articles? Will you sell packs of 5 or 10 articles? Determine your method of delivery before you begin writing articles.

Next, using the niches you’ve uncovered, do some quick keyword research. Find out what people are searching for within these niches. Performing this simple step will help you brainstorm article titles for your PLR articles. When you have a good idea of what people are looking for, you’ll be able to shape article topics the search engines will love as well.

Finally, write the articles. PLR articles are not meant to be in-depth feature articles. They are meant to be quick, easy-to-digest content for Web visitors. You can literally write your PLR articles using a 1-2-3 formula as follows:

  • Introductory paragraph with main idea
  • Supporting idea #1
  • Supporting idea #2
  • Supporting idea #3
  • Conclusion

Using this simple formula, you can write a nice 5- to 8-paragraph article, lending you between 300-600 words.

Tomorrow, in the third part of this series, we’ll talk about how you can start a PLR article business.

Hope Wilbanks
HopeWrites.com

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Contents Copyright © 2006-2014 Kristen King

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Guest Series on PLR Articles, Part 1: PLR Basics, by Hope Wilbanks

www.inkthinkerblog.com — Private label rights articles, also called PLR articles, are one piece of the pie when it comes to making money online as a writer. PLR article writing is a hot market for writers because PLR articles are always in huge demand. Here’s a look at some of the basics of PLR…

What is PLR?

PLR articles are articles that are written based on a formulaic type of writing. Each article contains a main idea, followed by two or three supporting points, then a conclusion. PLR articles are usually sold in large numbers, such as in packages or bundles.

Who buys PLR, and why?

Internet marketers create the big demand for PLR articles. They gobble up PLR content quickly because it’s cheaper and easier than hiring a writer to write unique content for them on a regular basis. Savvy online marketers take PLR articles and rewrite them, making them unique.

Some writers have thumbed their noses at other writers who produce PLR articles, claiming PLR writers are contributing to the “junk” factor on the Internet. While some PLR websites sell junky PLR content that is literally re-distributed thousands of times over online, running a small PLR business puts you in a unique position. Because you are writing the content yourself, you can offer limited distributions of your PLR articles, making them much more unique and valuable than others.

The whole point of buying PLR articles is to have material that can be dissected, rewritten and used in a variety of ways online, including but not limited to:

  • Articles on a website
  • Blog posts
  • Autoresponder series
  • Newsletter content

Tomorrow, we’ll talk about how to write PLR articles in Part 2.

Hope Wilbanks
HopeWrites.com

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